Chapter 135 Star Project
Chapter 135 Star Project
Chapter 136 Star Project
Yu Zhen's copywriting proposal can be summarized in four words: entertainment star-making.
To put it more precisely, it means completely shedding the constraints of being an official mainland citizen and getting things done.
Not to be missed.
Before the local Hong Kong shady characters started causing trouble in the entertainment industry and became too powerful to control, they took advantage of the situation.
Mainland authorities are changing their guise and going all out to seize control of the industry's discourse.
With this trump card in hand.
By leveraging the reach and influence of the arts and culture sector, Hong Kong can truly establish itself as a leading force, radiating its influence throughout the Southeast Asian Chinese cultural sphere.
What is cultural soft power?
The future of Hong Kong's cultural and entertainment industry development lies in its cultural soft power.
"Writer Yu, to be honest, your approach has reached the level of cultural strategy. I'm afraid none of us here can make such a decisive decision, so—"
Manager Liao scratched his head awkwardly. He had come to ask a highly capable person for advice and suggestions. The person had given him a grand strategic plan that would surpass the future, but he found that he was not good enough.
Isn't that incredibly awkward?
"Don't worry about the strategic decision being finalized, Mr. Liao. I will report this directly to my superiors, and I believe they will definitely approve of Comrade Yu Zhen's innovative approach. We don't need to waste our energy on this. I want everyone to actively open up their minds and, in short, discuss our star-making plan, the specific implementation details, and the areas where everyone is truly struggling or worried—"
Qin Zhongkai was quite decisive, and at the crucial moment, he reassured everyone.
Vice President Zhang suddenly said, "I think the most crucial aspect is how we can ensure that Hong Kong can attract enough people who are always loyal to the motherland and who recognize the shared roots of our mainland culture. On this point, we must have multiple contingency plans in place. We absolutely cannot allow the stars we have painstakingly nurtured and promoted through our star-making program to turn around and join the opposing camp on a whim."
"That's right, that's right. We must make sure this is done thoroughly, otherwise we'll have worked for nothing and ended up with nothing. That would be too disheartening."
"So—does that mean we should select suitable personnel from the mainland to go south??"
"Don't even think about it, it's simply impossible!"
"Indeed, if we really want to select suitable personnel from the mainland, it's not as Writer Yu said, that we need to completely break free from the constraints of our official mainland status, seize every opportunity, and completely take control of the discourse power in Hong Kong's entertainment industry—"
"Writer Yu, so the first person you recommended for this star-making project, this Miss Ling Yan—"
"That's right. Only extraordinary people can accomplish extraordinary things and remain invincible."
Yu Zhen took the opportunity to begin recounting Yan Xinglingyan's performance that day.
Everyone was astonished.
If they hadn't heard Yu Zhen mention these things himself, how could they have imagined that this person, who was someone everyone would absolutely keep at a distance from in their preconceived notions, would actually be successfully turned against Liu Zichuan at the crucial moment just because of Yu Zhen's words, "Give the motherland a trustworthy opportunity," and cooperate in making Liu Zichuan run around in circles.
The most righteous are often the lowly butchers, while the most ungrateful are often the scholars.
The wisdom of living summarized by our ancestors.
As expected, the truth was right.
"The selection of personnel will, of course, be limited to Hong Kong for the time being. As for the concerns that everyone is worried about—what if the people we train betray us, what if they become leaders of the opposing camp? Actually, there's no need to worry so much. Looking to the future, the mainland cultural market will only get better and better. Those who follow our camp can reap the rewards and live more freely than their competitors. No one is brain-dead enough to easily betray us; it's human nature. We've already set up various precautions in advance. It's not that we can't do it, but believe me, these precautions can never be fully implemented—"
"Writer Yu, do you mean we can just leave it undefended? This—"
"No, no, no. The kind of platform we envision will naturally attract the right people. It's a two-way street; time will filter out the most suitable team. Of course, this requires sufficient time and patience. But please believe this: the development and progress of mainland China, especially in the cultural and entertainment industry, will surpass Hong Kong's cultural and entertainment market within ten years. This is determined by the sheer size of the market, and cannot be chosen by anyone's willpower or inclination—"
Within a thousand years, will the mainland's cultural and entertainment industry market surpass that of Hong Kong?
Everyone was once again shocked by Yu Zhen's conclusion.
"Writer Yu, even if we all share the same will and decisiveness in these areas, the development of the cultural and entertainment industry ultimately depends on the works themselves. I don't mean to belittle your creative abilities, but after all, in this entire cultural and entertainment industry, going it alone is not sustainable; a sufficiently large creative team is still necessary. In this regard, if we rely on resources from the mainland, I'm afraid we might not be able to adapt."
"If you plant the phoenix tree well, you won't have to worry about attracting the phoenix. There's no need to be too nervous about these things. There are still hundreds of local young literature enthusiasts gathered outside the hotel downstairs. There are plenty of people who want to make a living by writing. Our focus should be on building the platform to attract the phoenix first."
"Writer Yu, setting up a platform is easy, but for it to operate smoothly, all sorts of people in Hong Kong, including British-speaking foreigners, will inevitably try to sabotage us. Plus, we want to operate under a false identity, bypassing mainland official channels, which is also a critical issue. If things go wrong, a few gangsters could easily destroy everything we have—"
"Are you kidding me? Since we're already abandoning the official facade and going entirely into a civilian-style development model, our opponents can use underhanded tactics. With so many veterans in mainland China every year, is it really that difficult to build a professional overseas security unit?"
As for the British devils daring to cause trouble, haha, it's the same old story: when the proper channels don't work, who wants to talk about chivalry with a bunch of foreign devils who have occupied our territory? That's just being a fool.
At worst, let a few more generations of the British-led management die.
We've all become more grassroots-oriented, so the main principle of all our actions should naturally be to adapt to market conditions, be flexible and adaptable, and always proceed from reality – that's the only way to go!
Everyone had many questions, and the discussion became increasingly enthusiastic and lively.
Yu Zhen answered every question, repeatedly adding his own twists and turns, offering one mind-blowing strategy after another. He was truly trying to corrupt these most steadfast believers.
It's true, you can learn to be good for a lifetime, but you can go astray in an instant.
Of course, "bad" here has another meaning!
The worse you are to the enemy.
Naturally, the better and more beneficial it is for one's own family.
pertwk